Buick Offers Free Wi-Fi During March Madness!


To celebrate the men’s and women’s college basketball games played this month, Buick is offering a free month of 4G LTE Wi-Fi, enabled by AT&T, so you can catch the games almost anywhere. With a total of 130 games, it’s hard to find time to watch them all but Buick is dedicated to providing you with the best vehicle ownership experience possible and this is just part of the package. To get in on the amazing offers, view our current inventory of new Buick vehicles today and then test drive a car or SUV that will not only get you there faster, but you’ll enjoy yourself more on your drive too!

“Since launching the unlimited data plan option during March Madness last year, we’ve seen monthly data usage increase more than 150 percent in our vehicles,” said Phil Brook, vice president, Buick and GMC Marketing. “Buick owners live an active lifestyle and value staying connected. By offering a free month of unlimited in-vehicle Wi-Fi data to eligible customers during March Madness, we’re helping ensure fans don’t miss out on any of the excitement.”

Buick has been a longstanding partner of the NCAA and is thrilled to be able to offer such an exciting deal for March Madness fans. Even if you’re not a basketball fan, the extra Wi-Fi can come in handy for long road trips or staying in touch when you race across town for business meetings. Discover a vehicle that can do more for you than just get you from point A to B; get a vehicle that can live life at your speed.

Buick owners can get a free month of 4G LTE Wi-Fi, enabled by AT&T, so they can catch the March Madness games almost anywhere they are.

Stay up to the minute on stats and scores with the Buick-exclusive NCAA Tournament app that allows drivers to easily listen to the games’ live audio feeds. The new app will be available for the duration of the NCAA Tournament on Buick vehicles that come with the Shop icon on their infotainment system. The app requires an active Wi-Fi connection to use.

The free unlimited data offer is available for current owners in the U.S. who have a vehicle equipped with an OnStar 4G LTE Wi-Fi hotspot and do not currently have an active data plan. To sign up for this limited time offer, Buick customers need to visit www.buick.com/hoops to enter their email and Vehicle Identification Number (VIN) between March 12-16.

You will be able to use an unlimited amount of 4G LTE data free for 30 days, which is more than enough time to view through the Division I women’s and men’s basketball championship games on April 1 and April 2, respectively.

This offer is good for vehicles 2015 model year and newer. If you don’t have a Buick vehicle yet but want to get in on the action, stop by our showroom today to test drive any of our incredible cars or crossover SUVs. You’ll find undisputed luxury matched with finely-tuned power and control. See our current inventory now to start shopping with us today!


Images courtesy of Buick Media

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